The next glorious chapter in the delicious Pidapipó story has begun, this time taking place on the CBD’s bustling pedestrian-only thoroughfare, Degraves Street.
Joining its older siblings in Carlton and Windsor, the CBD edition of Pidapipó adds another fabulous layer of artisanal, Italian gelato to our beautiful city’s array of ice creameries. Known now as Melbourne’s queen of ice cream, Lisa Valmorbida has gradually established her three-strong empire and is bringing that iconic Pidapipó fun atmosphere and laid back Italian vibe to the CBD’s little foodie hideaway on Degraves Street.
“We thought that the CBD would be a great next step,” says Lisa, “but we didn’t know exactly where. When the Degraves Street site became available, it seemed to be the right fit because it reminded us so much of Lygon Street in that its focus is food and has a very rich history.”
The same sleek, now signature, Pidapipó design concept has continued in the CBD store. With the talented design team from Rabindra Naidoo Designa at the helm once more, a similar brief was given to find a harmonious middle ground between Italian Rationalist Architecture of the 1920s and 1930s and the poppy, fun festivities of the Mad Hatters Tea Party. Rabindra’s custom furniture and fittings have made yet another appearance and the signature gelato pozzetti remain in pride of place on the marble counter.
The CBD store features a new addition of four granita pozzetti alongside the usual gelato and sorbetti. Guests will be refreshed by blood orange or raspberry granita in a cup, just like an Italian spider! Though the menu features some new stuff, the Pidapipó food philosophy remains the same at all three stores – to use the freshest ingredients available and nothing artificial.
“I learnt how to make gelato in Italy and, having an Italian background, I have adapted to that direction with food.” says Lisa, “At Pidapipó, we focus on the ingredients and let the flavours speak for themselves rather than going too crazy with combinations. When we make a flavour, it makes sense.”